Prism

[LKLD]

With Sena jumping into the action camera game, there appears to be another big player. Sena has to ability to throw money into marketing, and already has a great reputation for their Bluetooth products. I feel this will help regulate pricing with this type of competition. GoPro has pretty much led the AC market, mainly because of their product, but also because of fantastic marketing. Most others are also-rans at this point, but Sena's entry could be a shot across GoPro's bow. I, for one, welcome this.

One thing I already like about Sena, is their helmet mount. Looks like a solid side mount, that won't let go....unlike Countour's Profile mount. Even their sticky mounts come pre-curved, a good thing.

Here's more info.

www.sena.com/promo/prism/